Claudia

Robles

Social Media Specialist

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claudia.robles.cg@gmail.com

London, UK

In Logo Blue Vector
Modern Simple Minimalist Frames
Botanical Sketches

SK​ILLS

So​cial Media Management

Co​ntent Creation

Br​anding

St​rategy Development

B2C & B2B​

Di​gital Marketing

I've worked with

Agencies

Companies (In-house)

Companies (In-house) + Brands

STRATEGY + ​CONTENT CREATION

CONTENT AUDIT

Before

After

TOP PERFORMING POSTS

November 2, 2023 - February 8, 2024

Best performing posts (by engagement rate)



CONTENT AUDIT

Before

After

Posts - Before

Reels - Before

TOP PERFORMING POSTS

November 2, 2023 - February 9, 2024

Best performing posts (by engagement rate)



PERFORMANCE/ ANALYTICS

CONTENT AUDIT

Before

After

TOP PERFORMING POSTS

April 4, 2024 – July 19, 2024

Best performing posts (by engagement rate)



Best performing posts (by engagement rate)



PERFORMANCE/ ANALYTICS

SOCIAL MEDIA ​MANAGEMENT

MANAGED ACCOUNTS

WITH LARGE FOLLOWING

300+ ACCOUNTS

Created and set up 15+ Facebook pages and ad accounts for the PMI’s​ Unmoke campaign, resulting in an overall growth of 300,000+ followers ​within a year.

CONTENT ​SAMPLES

BRANDING & GRID DESIGN

Insights / Analysis


  • Content was repetitive and had ​one main theme across all their ​platforms (LI, FB, TW, IG); ​course/enrolment promotion.
  • Branding needed to be improved ​and look more clean.


Before

Changes


  • Implemented a variety of content ​themes including; behind the ​scenes showcasing events, and ​activities happening around the ​colleges, and student success ​stories.
  • Created content that is both, ​attractive for parents and ​potential/current students.
  • Included some course promotion ​and job vacancies with an ​improved and more clear ​branding.

After

CAPTIONS/COPY

INSTAGRAM

IG Stories

SOCIAL MEDIA ASSETS

2017

Personal projects

In my spare time I like to engage in creative projects such as photography ​and video editing to improve my skills.

Video creation + editing

Photography

RECOMMENDATIONS

Feedback

Let's work together!

email me:

claudia.robles.cg@gmail.com